Ari Sargent

Ari was founder and CEO of Powershop and Flux Federation. He might dress like a washed up DJ, but over the past decade he has spearheaded the radical transformation in electricity retailing in New Zealand, Australia and the UK. An engineer with nearly 30 years experience in the energy industry, Ari launched Powershop as a startup in 2009 after being frustrated with the industry’s legacy systems and outdated attitudes towards customers. A tech geek at heart, Ari saw a massive opportunity to use the flexibility, transparency, speed and lower cost structures offered by digital technologies to provide a fundamentally different (and better) experience for energy utilities partners and their customers. Ari has built a power company customers love and a global software business and is now a freelance strategy consultant in search of another market disruption opportunity.